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Frequently asked questions

How is the WAM calculated?

The WAM rank is a combination of traffic, engagement and growth. We are not able to provide the specifics because we do not want communities attempting to manipulate the rankings. But rest assured, we have included all the essential ingredients for a successful and thriving Wiki.

Why should I care about the WAM?

At Fandom we believe knowledge is power. While we have always been open about data and statistics, the WAM represents a huge step forward in the measurement of online communities. The WAM is a valuable feedback loop for founders, admins and contributors as they look to better understand where their wiki ranks and how their activity is moving the needle.

How can I improve my WAM score?

The WAM is a complex algorithm, and there isn’t a simple way to instantly improve your score and ranking. That said, there are steps you can take that will put you in a good position to move up the ranks. First and foremost, we suggest that you encourage participation on your Wiki. Wikis that have a large number of active contributions and contributors are more likely to do well in the WAM rankings. But it is important to remember that you can’t game the system. The more authentic and relevant the content is, the more likely it will resonate with your readers.

We also recommend reaching out to your fellow contributors to see if there are improvements you can make to the wiki. Is the navigation intuitive? Do you have enough rich media (videos & images)? Are there gaps in the content? Of course, we can help guide you in the right direction.

Community content is available under CC-BY-SA unless otherwise noted.