Tweak announcement: Removing Fan Feed for Pages Under 200 Words of Content

Hi all!

We are releasing a new update next week!

Tweak: Fan Feed will be removed from article pages with less than 200 words of content on desktop
Launching: April 15
Premise: Earlier this year, we experimented with the idea of removing the Fan Feed. Our hypothesis was that users would stay on an article for a longer time without the distraction of the Fan Feed. We tested different variations, like removing it completely, removing it from long pages, and removing it from short pages. We found that removing the Fan Feed from long pages or removing it all together actually caused a drop in engagement, while removing it from short pages increased page views.
Data: In the experiment mentioned above, we saw a .12% increase in PVs on short pages.

Jenny

Fandom Staff

Hi there! I'm Jenny, one of the Community Managers on the Safety team here at Fandom. I'm a big fan of anime (check out my profile to see what series I'm into) and Japanese comedians/owarai. I also like going to Starbucks and pretending I'm cool with my iced chai latte.

View Profile

Want to stay up to date on the latest feature releases and news from Fandom?
Click here to follow the Fandom staff blog.

Click here to sign up for the From the Desk of Community email newsletter.

Want to get real-time access to fellow editors and staff?
Join our Official Discord server for registered editors!