Board Thread:Technical Updates/@comment-22224-20180604204046/@comment-26339491-20180611155949

Apple's policy isn't aimed at preventing publishers from making their apps compliant - although that ended up being the side effect here. It's supposed to reduce the number of spammy apps, and even though our apps are far from spammy, they were flagged by Apple because we had many apps with basically identical build (though differing content) in the store.

Apple prevented us from releasing updates for those apps in an attempt to force us to change our app strategy. And so we have. We've sped up development on the unified FANDOM app. Now we can continue to offer all the same content without running afoul of Apple by having too many similar apps!