User blog comment:Trellar/A Day in the Life of Wikia Staff: Community Development/@comment-1474707-20120524230310

9am: Get a call from the marketing department of a large film studio requesting a wiki made for their new film

10am: Make the standard, by the numbers wiki main page and skin for it, working towards the advertiser's dream of all wikis looking the same

11am: Divert attention from the established wiki on your topic (the film studio wants a separate wiki for the new product!) by saturating the spotlights with your one, or possibility take a redirect from the established wiki without telling them

12pm: Lets make some content! Copy and paste from wikipedia, imdb, other wikis, and don't bother attributing any of it

1pm: Sit and wonder why no community is magically springing up in the soulless, corporate-driven wiki you've created.