User blog comment:MisterWoodhouse/Introducing Affiliate Marketing/@comment-24171918-20200911124552

I've mixed feelings about that. In general, I consider this a win-win solution for the wiki users/visitors and Fandom. For users, the shop ads will probably be much less annoying than the rather randomly selected web ads, for three reasons: Fandom, on the other hand, will likely & hopefully make more revenue with the shop (especially because of # 1) than with the average web ad. Depending on the successfulness, this even could in turn result in benefits for user experience.
 * 1) The advertised products are more on point with the user's interests. (I don't really believe in ad algorithms.)
 * 2) The shop preview rail module is designed by Fandom, thus there's a better integration within the wikis.
 * 3) I'd claim users can put more trust into the shop, because it is run by Fandom and the sellers listed in other staff replies are trustworthy.

But I've also got a few concerns/recommendations.
 * 1) There should be a little text informing users that the shop is run by Fandom itself and wikis and their contributors do not curate the shop items.
 * 2) * For the rail module: Maybe a little info symbol with text appearing on mouse hover would be good so interested visitors can get a brief understanding of what the shop is without having to leave the page.
 * 3) * The storefront should be fitting the Fandom branding. (That's already the case, so please stick with it.)
 * 4) If this is supposed to be rolled out on all wikis: The algorithm selecting the products for a wiki should not attempt to fill the shop in a "die hard" way. If there's rarely anything to promote, then it'd be better to not have a shop on that wiki or one showcasing only the few products that are related to the wiki's topic.
 * 5) Not that vital, but it would be nice if admins could suggest products (from the supported retailers) which they believe to be a good addition to the shop to staff.

I'd have said I'm looking forward to taking a look at the shop, but I suppose it won't be shown to me (at least for now) as I'm not from the US.