User blog comment:TOR/Join us in protecting the freedom of user-generated content/@comment-11733175-20180907093001/@comment-6548012-20180907103311

It requires Fandom to automatically filters on content according to what conditions the rightholders pose. So the website would have to strike deals with said rightholders where they would be inherently disadvantaged if they want to be able to somewhat use or mention their brands in any way. It's not about the cost of having to “review all edits and uploads” because there plain won't be any edits or uploads that rightholders disagree with to begin with. In other words, the risk is more about the website disappearing because of its intrinsic nature than having to spend more money.