User blog comment:Brandon Rhea/How we're testing the fandom.com domain migration/@comment-5481613-20181006144713

That's a terrible decision. Just think about it for a second:

____ Wikia - Oh, it's like the Wikipedia, an online encyclopedia where I can find information about this specific topic.

____ FANDOM - Oh, it's some fanbase website. Meh.

I know it's all about rebranding, but removing the "Wikia" from the name is nonsensical and unecessary. We've been Wikia for so long now, that's how people remember this website. The WIKI in Wikia is what makes people click on these websites. Removing it with the purpose of rebranding is shooting yourself in the foot. Not only you will lose a lot of viewers, but FANDOM doesn't sound as attractive to the general public whatsoever, no offense.Why not just put FANDOM in the link so it would be called "FANDOM Wiki" instead, since you want to make sure people know the brand is FANDOM? I'm totally against this decision and it is what it is, stupid. But who am I to decide anything around here amirite?