User blog comment:Craiglpalmer/Wikia is now Fandom powered by Wikia/@comment-25356303-20160926165732/@comment-25356303-20160926190138

Pop culture has become more prevalent among the general public. Not the word "Fandom." I don't know a single person (in real life or on the internet) who views that word in a positive or even neutral way, let alone actively promotes its use.

The only legitimate use of the word is to describe the groups associated with the genre of cringey romantic fanfictions on Tumblr. I do not want to be associated with that.