User blog comment:Tedgill/Making Ads Better: How We're Going to Do It/@comment-3490570-20170131232524/@comment-5558012-20170131233704

"Can't you just stick all of them down at the bottom of the page with your copyright info where no one ever goes?"

You do realize the first necessity of an ad is to be seen? If advertisers knew people weren't going to see their ad, we wouldn't have any nor would most websites exist!