User blog comment:Tedgill/Making Ads Better: How We're Going to Do It/@comment-23906874-20170121103655

At my PC I have very little complaint about the site's ads. When I switch to my iPhone, however, I find it almost unusable. Friends who have tried to access my wiki have expressed the same concern.

Ads are a part of life, agreed, but at the point where it makes people not want to go back to a page, they are a hinderance.

There must be some very mobile-friendly sites out there who are doing their ads the right way. I just can't name any off the top of my head; probably because I went to there and didn't notice ;)