User blog comment:Brandon Rhea/Intro to Wiki Modernization/@comment-28082950-20170307000224/@comment-20644-20170307000421

Keep in mind that the video is actual video content, not an ad. A video will have an ad in front of it, but the featured video will be about the page itself. So as we continue working on the best placement for the video, our goal is to make sure that the insertion is seamless and that the video content enhances the page.