User blog comment:Brandon Rhea/How we're testing the fandom.com domain migration/@comment-5774380-20181026134210/@comment-5774380-20181029202635

It still inspires more trust a site using a "wiki" domain than "fandom". Not for nothing Wikipedia outranks practically any site on the Internet for practically any query, and I don't think that with Wikia having the second largest wiki network behind only the Wikipedia it's wise to mask it behind an ambiguous domain that is prone to misinterpretation.

Whenever I search for something and a wiki page appears in the results I'd rather click that one because I know it's more likely to have more in-depth and reviewed information on the subject, and I know from my personal interactions with the community of our wiki that many if not most of those who joined us were looking specifically for wiki information.

Personally, and as a wiki editor, I don't like the new domain either, I think it goes against everything our wiki represents and I'm not proud of seeing my work advertised under such misleading brand; but the migration already happened and at least I hope that [somehow] it turns for the best. But I hope more that the staff reverses its decision because we wiki editors are clearly not happy with this change.