Board Thread:Support Requests - Getting Started/@comment-25554627-20150204063538/@comment-452-20150204130100

I agree:
 * The emails should be more clear that you're receiving the "A new blog post has been added to Wikia Staff Blog on Community Central." notification because you are following "Wikia Staff Blog". While it's obvious to advanced users, beginners should not be expected to join these dots.
 * There should be a "two-click" option to unsubscribe: a link in the email to an unsubscribe page, and a single button to click to confirm unsubscribing.
 * You might want to ask the FTC if this complies with unsubscribe requirements.
 * The emails should link to Special:Following as well as Special:Preferences.
 * Forgetting the original destination when logging in shouldn't be happening in 2015.

Hypothetical better email: You are receiving this email because you are following "Blog:Wikia_Staff_Blog"
 * Go to [Blog:Wikia_Staff_Blog?action=unwatch] to stop following this page
 * Go to Special:Following to review all followed pages
 * Go to Special:Preferences to manage your email preferences
 * Click [directlyunsubscribe] to immediately unsubscribe from all emails.

Incidentally, Special:Preferences does have the option to "Disable all emails from Wikia", right at the bottom. I guess this means that Wikia would rather have users disable all emails than help them find out how to only opt-out of certain emails.