User blog comment:Brandon Rhea/Wiki Modernization: New Ad Layout is Now Live/@comment-227331-20171009220103

Funny, video ads on a page are the first thing that makes me adblock them, or if on mobile, never use that service.

Like now. I'm on desktop, which means everrrryyything that's an ad gets blocked, and it's going to stay that way until I have small, non-intrusive ads again. My data is even more precious on mobile, so i'm not even going near the site when I'm on my phone.