User blog comment:Rupert Giles/Prototype for a new article layout/@comment-5785681-20150117172618/@comment-4050367-20150117175443

One person I spoke to came up with the theory that


 * 1) Wikia is selling out
 * 2) Users will eventually be able to become Wikia-Partners and place ads on their wikis to get a share of the revenue from them.