User:LawrenceLoyola

== '''How Japanese Subtitling Services takes the Entertainment Industry Forward?''' == The Japanese audiences are going global, thanks to the internet era and the easy access to foreign language films. The rise in satellite TV channels, DVD culture, in-flight entertainment, international film festivals have thrown an open new form of entertainment for the Japanese audience. With this, the rise in Japanese subtitling company has burgeoned. The constraints enforced by the entertainment medium along with the time sensitivity poses a challenge for the subtitling industry. Since the first sound film was showcased Jazz Singer with French Subtitles showcased in Paris in the year 1929, the localization industry has come a long way. The first foreign film with Japanese subtitling was showcased in 1931 named Morocco.

Explaining Japanese Subtitling Services
Subtitling is a branch of translation and is a way audio/video/text are translated from one language to another to meet the screen requirements. Subtitle translation involves spoken dialogue used as inputs and delivering written text as the output. There are many limitations face by subtitling professionals like dialogue delivery speed, the ability of the audience to read the written words, restriction of screen space and much more. The word restriction on the '''Japanese subtitling company''' is high when there is a pre-defined string as in the case of localizing software. Though the localizer has the advantage of adjusting to the multimedia objects, but the subtitle is at a loss when it comes to modifying audio or images of the film. The subtitles have to be meaningful and in coordination with the scene running. All this makes subtitling a special task.

==== '''Japanese to English Subtitling Services - Quality a major concern''' ==== Subtitling can make a break the movie viewing experience for the audience. For instance, in March 2002 when the Lord of the Rings (LOTR) was released in Japan with Japanese subtitling it leads to disappointment among fans. The lack of detailing and the inadequacies in subtitling was exposed. It brought to light the poor understanding of the mythical epic screenplay by the Japanese subtitling experts. This forced the director of the film Peter Jackson to do more homework on the subject leading to a much-applauded response for the second series of the LOTR, The Two Towers in 2003. Over a period of time, the '''Japanese subtitling company''' has come a long way with technology playing a pivotal role in this connection.

Difference between Localization and Subtitling
There is some difference between localization and Japanese subtitling services. In localization, the right use of technical terms plays a major role to enhance the quality of the content, including efficiently handling repetitive texts. This is again supported by computerized tools. In case of localization use of tools is not an option but essential to achieving superiority in content quality. Today by and large subtitles are producing with the help of computerized subtitling system but here the role played by technology is completely different from localization. When a task is undertaken by subtitling expert the essence of the dialogue is grasped and expressed appropriately; this aspect is unavailable in the case of computerized tools. Computerized tools offer mechanized functions like prompting the subtitles to correct scene on the screen.

The Japanese to English subtitling services is moving ahead with dedicated experts and innovative tools introduced to make the life of the subtitling experts easier.