User blog comment:Craiglpalmer/Introducing Fandom/@comment-5175866-20160125213344/@comment-20644-20160125214141

I wouldn't be concerned about Wikia.com not featuring direct community promotions anymore. The reason we're not is because no one really went to Wikia.com before - the traffic just wasn't there. It's not how readers were discovering communities. So by changing Wikia.com, we didn't actually lose anything. We only have something to gain, and that's really exciting for us.