User blog comment:Rappy 4187/Technical Update: October 30, 2012/@comment-3030742-20121031180239/@comment-26686429-20121031180814

It could also be a bad advertiser, in the past Wikia's sold these types of ads (which many internet users find annoying and unprofessional) - but the ComTeam have, I think - always said that these were a mistake.