User blog comment:Tedgill/Making Ads Better: How We're Going to Do It/@comment-48714-20170120192841

The only thing worse than multiple small ads is one giant ad that is a video and/or has sound. A banner is one thing, an ad that talks to you is quite another. Its something I've been told in the past to report via Special:Contact because Wikia doesn't want them. I understand that ads are a reality for Wikia's continued existence, but I'd honestly prefer how ads are currently handled, though I'm not huge fan of that either, obviously.